About
Jaime is a digital marketer with expertise in social media and content marketing. He has experience leading social media strategy for two national brands. Jaime holds an MBA with a focus in Marketing and Strategy from the Rotman School of Management where he was selected valedictorian by the students of the Morning MBA Class of 2011. He is the former radio voice of the Toronto Argonauts and currently lives in Vancouver, BC.
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- #Climb4Cord: Tears and Triumph atop Kilimanjaro
- #Climb4Cord: Redemption on Mt. Kilimanjaro
- #Climb4Cord: The most mentally draining day of my life
- Social Climber: It’s Go Time!
- Social Climber: Laser-like focus heading down the stretch
- Social Climber: Suck it up buttercup
- Social Climber: Running out of time
- Social Climber: Stand by Me
- Social Climber: Wet boots and a valuable lesson
- Social Climber: Misfits and misadventure in Elora
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Tag Archives: Grey Cup
Digital engagement in the sports industry: CFL examples from VPDigital.com
I recently spoke with VPDigital.com about life in the digital media industry and what we were doing at the Canadian Football League to engage our fans. 2011 was a great year for the CFL in the digital space, especially on … Continue reading
Posted in Communication, Social Media, Sports
Tagged CFL, Chris Advansun, Facebook, Grey Cup, HootSuite, Social Media, Twitter, Viafoura, VPDigital.com
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Curiosity is King: Creating the digital autograph
One of the amazing things about having a 14-month old son is having the opportunity to witness his curiosity at the simple things in life – touching tree bark for the first time, smelling a raw onion or simply banging … Continue reading
Posted in Social Media, Sports
Tagged Anwar Stewart, CFL, Grey Cup, ICE, Justin Kozuch, Keek, Miranda McCurlie, Nik Lewis, Richard Obrand, Social Media, Tad Kornegay, Twitter
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TweetUp Tale: Why working with good people is important
Working with good people is important – this statement is pretty obvious. We don’t always have the opportunity to work with good people, but when the opportunity does arise, what a difference it makes. This is a tale of a … Continue reading
Posted in Business, Communication, Management, Social Media, Sports
Tagged BC Lions, BC Place, CFL, Communication, Customer Service, Grey Cup, Kristina Sinclair, Leadership, Rosedale on Robson, Social Media, The Waterboys, TweetUp, Twitter, Vancouver
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