About
Jaime is a digital marketer with expertise in social media and content marketing. He has experience leading social media strategy for two national brands. Jaime holds an MBA with a focus in Marketing and Strategy from the Rotman School of Management where he was selected valedictorian by the students of the Morning MBA Class of 2011. He is the former radio voice of the Toronto Argonauts and currently lives in Vancouver, BC.
RSS Feed- #Climb4Cord: Tears and Triumph atop Kilimanjaro November 11, 2013 Jaime Stein
Category Archives: Communication
Influence & Insecurity: Fake follower debate divides Toronto
Apparently there is a big uprising within the Toronto social media scene over fake Twitter followers. I’ve read that it may also involve Obama, but he lives south of the Q.E.W., so unfortunately he’s excluded from this blog post. The … Continue reading
Posted in Communication, Social Media, Toronto
Tagged Communication, Fake Followers, Influencers, Klout, Sheldon Levine, Social Media, Stephanie Fusco, Toronto, Valerie Stachurski, Zach Bussey
14 Comments
Digital engagement in the sports industry: CFL examples from VPDigital.com
I recently spoke with VPDigital.com about life in the digital media industry and what we were doing at the Canadian Football League to engage our fans. 2011 was a great year for the CFL in the digital space, especially on … Continue reading
Posted in Communication, Social Media, Sports
Tagged CFL, Chris Advansun, Facebook, Grey Cup, HootSuite, Social Media, Twitter, Viafoura, VPDigital.com
How Twitter made me cry: Thoughts from a community manager
I never thought Twitter would make me cry. When I launched the CFL’s social media presence in 2009, I did so because I loved talking football with people. I never considered myself a ‘community manager’. I was just another CFL … Continue reading
Posted in Business, Communication, Social Media, Sports
Tagged CFL, Communication, Customer Service, ICE, ING, Social Media
12 Comments
TweetUp Tale: Why working with good people is important
Working with good people is important – this statement is pretty obvious. We don’t always have the opportunity to work with good people, but when the opportunity does arise, what a difference it makes. This is a tale of a … Continue reading
Posted in Business, Communication, Management, Social Media, Sports
Tagged BC Lions, BC Place, CFL, Communication, Customer Service, Grey Cup, Kristina Sinclair, Leadership, Rosedale on Robson, Social Media, The Waterboys, TweetUp, Twitter, Vancouver
6 Comments
Let’s get social! Practice safe interactions with QR codes and social logos
There has been lots of talk about QR codes lately as they continue to pop up more frequently in public spaces and in mass publications. My take is that if a QR code is used appropriately, then it is good … Continue reading
Posted in Business, Communication, Social Media, Toronto
Tagged Advertising, Communication, Digital Marketing, Facebook, QR Codes, Social Media, Twitter
Rotman School of Management 2011 Valedictorian Address
Rotman School of Management Valedictorian Address Morning MBA Class of 2011 by Jaime Stein Thank you for allowing me the opportunity to represent the morning class of 2011 on this significant day. It takes an extraordinary person to commit to … Continue reading
Authenticity: A new era for social media influencers?
Imagine spending eight hours stuck in an airport with someone. Could you handle it? Discover why the Airport Test can help you figure out whether someone is authentic and why self-proclaimed social media influencers may start to feel the squeeze in a world that is demanding more authenticity. Continue reading
Posted in Business, Communication, Social Media
Tagged Authenticity, CFL, Chantal Rossi, Communication, Influencers, Networking, Rotman School of Management, Social Media
